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Whether you’re looking to improve customer engagement, optimise operations, or stay ahead of industry trends, our articles provide valuable guidance tailored to businesses of all sizes and sectors.

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Click4Assistance Announces New Okta Integration 9 Mar 2026

Click4Assistance Announces New Okta Integration

Click4Assistance is pleased to announce the extension of their Single Sign-On (SSO) integration to now include Okta.The integration forms part of the Advanced Security Bundle and reflects Click4Assistance’s ongoing commitment to ensuring their software integrates effectively with the platforms their customers already rely on.

University of Bradford: A Digital Success Story 2 Mar 2026

University of Bradford: A Digital Success Story

The University of Bradford Stands out as an institution that embraces innovation, both in its academic programmes and in the way it connects with prospective students. This blog explores Bradford’s journey: the challenge it faced, the solution it implemented, and the measurable impact it achieved.

When Coni and Arti Work Together: A Different Kind of Valentine’s Story 9 Feb 2026

When Coni and Arti Work Together: A Different Kind of Valentine’s Story

Valentine’s Day is one of those moments in the calendar that quietly divides opinion. Some people enjoy it, some tolerate it, some ignore it entirely. In professional lives, its rarely acknowledged.

What Does it Take to Be a Champion? 2 Feb 2026

What Does it Take to Be a Champion?

Every four years, the Winter Olympics reminds us what excellence looks like. Athletes race down icy slopes at motorway speeds, launch themselves into the air with breathtaking precision, or perform routines that combine strength, artistry and nerve. This is the story of what it takes to be a champion, on the snow, on the ice, and online.

Google’s £5bn AI Investment: Opportunities for UK Conversational AI and Chatbots 18 Sep 2025

Google’s £5bn AI Investment: Opportunities for UK Conversational AI and Chatbots

Alphabet’s £5bn investment in UK AI could transform conversational AI chatbots. Discover how Click4Assistance and UK businesses can benefit from smarter, more capable AI-driven customer interactions.

The best (and worst) uses of live chat and AI chatbot for customer service today 27 Aug 2025

The best (and worst) uses of live chat and AI chatbot for customer service today

Live chat and AI chatbots have transformed customer service — but not always for the better. Here's what works, what doesn’t, and how to avoid the most common pitfalls.

Meet Arti: The AI Agent Chatbot Supporting Students and Staff 24/7 20 Aug 2025

Meet Arti: The AI Agent Chatbot Supporting Students and Staff 24/7

Across universities, colleges and training providers, support teams are handling more enquiries than ever — from prospective students navigating the application process to current students needing quick access to campus information and online services.

How to use a chatbot for business to increase leads without ruining the customer journey 13 Aug 2025

How to use a chatbot for business to increase leads without ruining the customer journey

Chatbots can accelerate lead generation — but not at the cost of user experience. Here’s how marketers can strike the right balance.

Arti – The AI Chatbot for customer support from Click4Assistance That Learns and Adapts 30 Jul 2025

Arti – The AI Chatbot for customer support from Click4Assistance That Learns and Adapts

Discover Arti, the advanced AI chatbot for customer support from Click4Assistance, designed to automate complex conversations, deliver natural dialogue, and continuously improve performance.

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Live chat

Learn how live chat can help empower your organisation.

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Coni chatbot live chat support Arti AI for live chat business support

Chatbots & AI

Learn how chatbots and AI can help you engage with your audience.

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integrated omnichannel communications

Omnichannel

Connect with your audience using multiple omnichannels.

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