Education and Universities using web chat software attract international students

The Challenge

The academic year contains many important deadline dates and events, which impact on inbound enquires and the associated staff resources. Research shows that the questions are repetitive, heavily impacting on resources and consuming time when handled by traditional methods of telephone and email. Independent research continues to show that young adults between the age of 16 and 25 prefer to communicate via text-based means and expect to use the latest technology.

The Solution

Live chat software enables your university to increase student engagement and improve efficiency at the same time. The intelligent chat distribution system ensures specific enquiries are directed to the correct department (admissions, accommodation, finance etc). Advisors’ can handle multiple enquiries simultaneously, with access to features including a library of predefined responses, URL auto redirection and file transfer; decreasing the time involved answering repetitive enquiries whilst responding promptly.

The Result

More than a quarter of UK universities already use Click4Assistance to provide online communication for their students. Meeting Rooms provide a group chat environment for virtual open days, Click2Call ensures international students can make contact easily and free of charge, while Live Chat software provides a quick, private and preferred environment for any type of enquiry. Students are able to engage regardless of their location or schedules, ensuring they don’t miss out.

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“The University of Bradford decided to implement a Live Chat solution for the Clearing period 2014. Following a search of the market and vendor presentations Click4Assistance were chosen based on their easy to implement, cost effective and easy to use solution. The Web Team worked closely with Click4Assistance and implemented the tool in a matter of days with University 'Agents' up and running in no time at all. The support from the team was great - always on hand to answer any query (however minor or seemingly daft!) and the technical support was also appropriate to the needs of the Web Team. The tool was used really successfully over the Clearing period with 10 additional agents added for that period, and we now have it running as 'business as usual' for our Course Enquiries team. All in all a really simple to implement, use and roll-out tool with the technical and non-technical support on-hand should it be needed.”

Senior Web and Content Manager


Universities using live chat software can offer their students support on accommodation
Education and Colleges using live chat software report a huge surge once clearing has taken place
Education, Colleges and Universities using live chat solutions are at a distinct advantage over those that dont.
Education using web chat software receive great feedback from their students
Universities using web chat software engage with more international students through this method of communication