04 July 2019
4 Ways to Liven Up Your Communication
In the UK 90% of consumers will leave a website if they have a bad experience. Your website is the window front inviting them in, but will your customer service have them reeling in horror?
Encouraging your visitors to speak with your team whilst they remain on the website can be a great convenience as it allows instant contact. They do not need to navigate to another platform to send an email or copy the number exactly into their phone, making it effortless for them to communicate.
1. Web Chat
Web chat enables consumers to gain answers quickly via text based messaging where they are connected instantly to an advisor to which the best live chat providers make an effortless process.
Website visitors can simply click a button and enter their name to start a chat session. Alternatively, they can be automatically invited to chat, based on the duration they have spent browsing the website or the page they are viewing.
2. Meeting Rooms
It’s not just one-to-one chat that can encourage visitors to talk, Meeting Rooms allow multiple participants regardless of location to take part in a digitalised group session. This includes Q and As, open days, live auction bids, support/focus groups etc.
Bringing people together in one area allows organisations to reduce the impact on staff resources as the minimum of one representative will need to be present to answer questions. Alternatively, the Meeting Room can be unmonitored, creating a community type forum.
For those who prefer to talk on the phone but have barriers that prevent them from calling an organisation, live chat providers best function Click2Call enables them to overcome expensive international or mobile charges. The website channel allows a visitor to request a free phone call over the normal phone network. An agent is notified of the request and upon accepting both the advisors and the visitors phone will ring, instantly connecting them.
4. Video Chat
Alternatively, an organisation can digitalise a face-to-face interaction with video chat allowing 1 or 2 way live video streaming and voice engagement. This is perfect for long distant one-to-one meetings as it reduces travel costs involved and allows participants to be more productive either side of the chat as they can complete other tasks.
Video chat from some of the best live chat providers is also great for active listening as body language is a massive element in how we communicate. It allows companies to read into more than just what the visitor is saying, helping them to identify how they are really feeling and how the advisor can help.
Spectrum of Communication Channels
Consumers have their own preference on how they like to communicate with a company. Offering a full range of communication channels encourages your visitors to contact your organisation. This should be an effortless process for them; therefore it is good practice to regular step into your visitors’ shoes, and test out the contact methods and your customer service, to ensure a great user experience is delivered.
Click4Assistance has been one of the best live chat providers in the UK for over 15 years. We supply the instant communication channel to multiple industries including the public sector, retailers, and manufacturers etc. all with different requirements for their implementations. All communication is stored within datacentres in the Docklands, London, where data is encrypted in transit and at rest, complying fully with GDPR.
For more information on how your organisation can liven up your communication via your website, contact our team on 01268 524628, or email firstname.lastname@example.org.