03 March 2020
Change the way you communicate with patients forever
About thirteen years ago, we entered a new world that would change the way we communicated forever and didn’t even know it at the time. Today, we communicate almost exclusively through tapping a tiny screen we can hold in our hands. We spend thousands on these little devices, protect them with our lives and feel naked if we have left them somewhere, or just 3 feet away from our hands, frantically tapping our pockets searching for our digital appendage. Don’t laugh dear reader, you’ve done exactly that before and quite recently too!
Now that we can comfortably corroborate that communication has changed, how have you, as a healthcare provider, changed to suit? Have you at all? We spend hours scrolling through social media silently judging everyone’s holiday photos, sending messages to friends and family through Facebook Messenger and WhatsApp, and getting all the latest trends, news, updates from brands we follow, celebrity gossip, and more, just from a couple apps. We schedule beauty appointments and sometimes work meetings via Facebook Messenger and WhatsApp, so why not contact your doctor or dentist there too?
Chances are, you already have a Facebook page with your phone number and address and that’s how many people are getting your contact information, rather than a standard search in a browser. Many patients are already doing this, with some healthcare providers answering the call and assisting with appointment bookings, follow up questions and even pre-sale enquiries. More and more people are gravitating towards social media as a form of corporate communication, especially those corporate entities who target the consumer and domestic markets.
Are you reaping the full benefits of social media instant messaging?
As with live chat, social media instant messaging requires someone to manage it, else it will fall by the wayside and only increase the volume of incoming calls rather than reduce it. You already have administrative staff in-house. What if we told you your staff could speak with four to five times more people in a day? What if we told you that your healthcare organisation would be much more efficient, and your telephone queue won’t be so long? What if we told you there was a way to manage everything from one place, without having to log in to multiple apps on different mobile devices?
Click4Assistance’s live chat dashboard has social media integration. This unique web chat software allows users to manage and reply to their incoming social media instant messages and their live chat messages in the same place, giving your healthcare practice’s administration team more control and easier access. No more hassle to keep an eye on mobile devices or late replies. The convenience of everything being in one place pays off long term.
Instant messaging, including social media and web chat software, is not only a modern method of communication, but it’s also a massive timesaver. The average administrative team member can chat with four or more patients at a time, versus only one at a time over the phone. While a quick phone call can sometimes be faster than email, the volume of people calling in and having to wait in a queue for an unpredictable amount of time lengthens a five minute phone call into sometimes 30 minutes or more. We have all experienced this on more than one occasion ourselves, so why force your patients to use this method when there is a much easier option?
If you’re interested in deploying Click4Assistance, the UK’s premier GDPR compliant live chat software solution, to digitally transform your health practice, give us a call on 08451235871 or send an email email@example.com and one of our team experts will be with you right away.