17 February 2021
Have you ever thought about growing your sales with direct messages?
When you think about increasing sales, you don’t always think about social media. In fact, it’s usually the opposite thought: many businesses just look at social media as a one way communication outlet, a medium to put their message out there and hope that their ideal customers will see it and purchase immediately. What those businesses have not considered is that social media is a powerful two way communication channel that can bring you and your customer much closer and gives your business the opportunity to develop a stronger bond between you and the customer, and hopefully, develop them into brand ambassadors. Businesses that know this have reaped the many benefits of social media direct messaging and the successful businesses have embraced the digital transformation with live chat software.
Social media is growing exponentially, and as time progresses, it’s only becoming more ingrained in every day life. All of your customers use social media daily, as do you, so why not use these mammoth platforms as a better way to communicate with your customers? Speaking with customers one on one will support a better relationship and they will feel more loyal to your brand than before. Imagine if a brand that you love develops a one on one relationship with you, a direct and private line between you and them, wouldn’t you personally feel a stronger sense of loyalty to that brand, versus a competitor that you received average customer service from? This is how your business can solidify your customer relationships.
Building strong relationships with your customers is key to success in such a busy, saturated, noisy world. We are constantly competing for 3 seconds of attention, against photos from your friend’s pub crawl last night and cousin’s baby shower, against noise from other businesses that are competing for air time, and against other social media networks since most customers use multiple platforms. It is a complicated communication world out there, but Click4Assistance is here to support and guide your business to success. With this sea of perpetual distraction, fostering these strong relationships through one on one conversations through direct messages is key to success in today’s consumer driven world, and this is why social media direct messaging should be at the core of your business’s communication strategy.
Anyone working in the social media space knows that time is of the essence and it’s all about 24/7 responsiveness, but not every business can afford to have a team working full time outside of office hours. This is where Click4Assistance’s Artie and Coni can support your social media direct messaging efforts, by completely automating greetings, answering basic questions and providing support no matter what day or time it is. Your customers will learn that there is always someone available to help them, regardless of the time, and they will appreciate that convenience. This will also reduce the volume of work your customer service agents have, since Artie and Coni engage your incoming messages immediately, reducing your agents’ daily workload, increasing efficiency and productivity.
Click4Assistance, the best live chat software in the UK!
Social media has become the core of communication channels for many people all over the world, and Click4Assistance’s social media direct messages integration allows your business’s customer service team to maximise this powerful communication channel with efficiency. Paired with their live chat software, your customer service team will become a productivity powerhouse, while your customer experience massively improves, increasing your customer satisfaction rate.
If you’re interested in deploying Click4Assistance, the UK’s premier GDPR compliant live chat software solution, to increase your business’ productivity for 2021, give us a call on 0845 123 5871 or send an email to firstname.lastname@example.org and one of our experts will be with you right away. Not ready to reach out yet? Discover how it works, try a demo, or better yet, try Click4Assistance completely free for 21 days.